BTL – Lisbon Tourism Exchange participates in another edition of FITUR – International Tourism Fair that will take place between January 22 and 26. BTL 2020 is once again present at this year’s 40th edition of one of the largest tourism fairs in the world with its own stand (4A41) in Pavilion 4.
“BTL’s presence at FITUR is one of the highlights of the international promotion of our Tourism Fair. Attendance at major international trade fairs in the sector has been one of BTL’s promotion strategies over the years and FITUR for its reputation, geographical proximity, number of companies and visitors is undoubtedly a must. It is a unique event promoting BTL internationally, especially the Hosted Buyers Program, and this year will feature new features, says Dália Palma, BTL Manager.
“Alongside the dissemination of the Hosted Buyers Program and the areas dedicated to Festivals and Wine Tourism, the top priorities of our presence at FITUR, there is also a clear commitment to spreading the plurality of offer and the multiple tourism options that Portugal has to offer.” , concludes BTL’s Manager. FITUR – International Tourism Fair is one of the most important fairs in the sector worldwide and takes place from 22nd to 26th January at the Fair of Madrid.
The Lisbon Tourism Exchange Organized by FIL, AIP Foundation, BTL is the largest tourism event held in Portugal, bringing together more than one thousand exhibitors.