After Apple and Microsoft, Google and Facebook announced their new plans for carbon neutrality, with each setting different goals.[dropcap]G[/dropcap]oogle announced that it has retroactively neutralized all the carbon it has emitted since its foundation in 1998. Now the company is committed to only using renewable energy in all its operations until 2030. In 2017, Google revealed that it has become a ‘net-zero’ company, that is, neutral when it comes to energy consumption, buying renewable energy in the same quantities that it was consuming.
Facebook, meanwhile, announces that this year it will rely 100% on renewable energy and is committed to achieving zero emissions across the ‘value chain’ by 2030, including suppliers and users. The new goal includes working with suppliers to achieve their goals, helping to develop new carbon removal technologies and making our facilities as efficient as possiblen.
In January, Microsoft had announced its intention to be carbon negative by 2030 and eliminate its emissions history by 2050. In July, Apple revealed that it intended to be carbon neutral by 2030, not just in the supply chain. , but also with regard to the life cycle of its products, including the electricity consumed when using the appliances.
The company will also plant trees equivalent to the carbon emissions generated by the electricity needed to recharge the iPhone.
After these announcements, it remains to be seen whether Amazon will also review its plans to accompany the remaining giants. In 2019, the company announced that it wanted to achieve carbon neutrality in 2040 and use 100% electric power in 2030, but Amazon faces the challenge of renewing its entire vehicle fleet, after having purchased more than 100,000 electric vehicles. The full replacement should only be completed within ten years.