companieseconomyportugal

Intense heat and teleworking increase sales of fans and air conditioners

Thermometers above 35 degrees have caused a rush in the acquisition of air conditioners, as shown by a survey by KuantoKusta, which saw total sales rise 174.42% over the same period last year, with the increase reflected in each type of appliance, in which the demand for air conditioning rose by 150%, and by fan 340%.

According to the platform, another factor responsible for the increase in product purchases was teleworking, which kept 1 million people at home in the second quarter of the year, according to a survey by the National Statistics Institute (INE).

KuantoKusta counted 217,998 queries for articles on the platform and indicates Lisbon, Porto, Almada, Coimbra, Braga and Albufeira as the cities where there is a greater demand for devices, in which the simplest models, such as the case of portable fans and air conditioners, are the choice of most users between 35 and 44 years old.

These figures reveal a new trend in the market since last year the preference was for fixed, wall-mounted devices.

The conversion rate of the partner stores was 4%, which generated around 8720 sales at an average cost of 390 euros for each product purchased and which, according to the survey, kept Whirlpool, Daikin and LG as the preferred brands of customers.

According to experts, temperatures should remain high until the second half of August, mainly in the central regions of the country, such as Trás-os-Montes, Beira, and Alentejo.

Tags

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *

5 − four =

Back to top button
Translate »
error: Content is protected !!
Close
Close

Adblock Detected

Portugalinews is an informative site that we hope will be to your liking, being our only source of income the advertising that is displayed on its pages, if you like the site, please switch off the adblocker, and see the advertising, helping our advertisers, help us to continue, to give you news, events, videos, photos and tips, thank you.